Explainer Videos for Software Companies

What we'd explain for Software and Tech Companies

• What your product does. The problem, the product and the result, in under a minute.
• How it works. Three or four steps from sign-up to the first win.
• Who it is for. Show the teams or roles that get the most from it.
• New feature announcements. A quick video for every launch that your team can reuse in emails and social posts.

Why a short video helps

Product screenshots don't explain themselves. A short illustrated video turns features into a story people can follow, and the vertical version works for social ads.

How it works

You send a link to your website or a few lines about what you offer. We write a short script from your own words and send it for your OK. After you approve it, we draw it, voice it and send you widescreen and vertical files. Revisions are included.

What it costs

The Starter is $250 one time for 5 videos. Monthly plans are $250 for 8 videos, $500 for 20 videos and $1,000 for 50 videos plus a website video. Every video is up to 60 seconds. See the plans.

Questions from Software and Tech Companies

Do you show our app screens?

The videos are illustrated, so they explain your product with drawings. They don't use screen recordings.

Which style works for software?

Infographics works well for products with steps, and Studio Ink is a friendly default. See every style on our styles page.

How much does a video cost?

The Starter is $250 one time for 5 videos. Monthly plans start at $250 for 8 videos.

How long are the videos?

Up to 60 seconds each, in widescreen and vertical versions.

Other industries

Accounting and tax · Law firms · Financial and insurance · IT and security · Home services · Healthcare practices · Real estate and lending